High value goods often require international movements, so it’s vital that your global supply chain is fully aligned and secure – from beginning to end. It’s not just the cost of goods in transit that heightens the risks you face; short lead times can also leave you sprinting for the finish line before the starting gun has even been fired. This, together with unanticipated increases in demand, could lead to missed product launches, stock shortage and disappointed customers which could even cause you to lose your market advantage.